Thursday, December 09, 2010

A look back: 2009 Christmas Wal-Mart commercial thanks the troops


Originally posted December 2009....

"Christmas Anthem -- Thank You to the Troops"

I get a lump in my throat every time I see this commercial ... the music, the snow, the little boy, the message to our troops, and the chance of miracles that happen at Christmas.

Who came up with such a touching commercial? Richmond, Virginia's, own award-winning Martin Agency. If you missed it, here is the video. Be prepared to have a lump in your throat.

The scene is American soldiers in a desert setting with tents ... light snowflakes begin to fall ... they all look up in wonder ... "It's snow!" The camera pulls out for a long shot of the desert covered with snow as the white stuff continues to fall ... and then it fades into a scene in America with a little boy about seven years old who has just visited with Santa. His mom leans down and says, "So what did you ask for?" The little boy looks up at her and says, "Something for Dad."

As it fades back into the snowy desert scene and the American soldiers, the voice-over says, "To all our troops and their families, we thank you. Because of you, we are all living better."

Thanks, Wal-Mart. And thanks to our troops and their families.

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